Sher Hann Chua

Sher Hann has a decade of experience in advising international clients on cross-border IP, technology, and data-driven transactions. She regularly assists clients with IP due diligences, IP audits, IP structuring, and other commercial issues arising in the context of IP commercialisation and technology transfer, including in M&As, joint-ventures, IPOs, and fundraising.

Sher Hann represents clients in a broad range of industries, including technology, financial services, healthcare, pharmaceutical, energy, media and entertainment, luxury goods and consumer products. Her work has been recognised by leading industry directories such as the Legal 500, World Trademark Review, World IP Review, and Asian Legal Business. Specifically, the WTR 1000 notes her “practical and tenacious problem-solving ability” and has named her as a WTR Global Leader who “flawlessly navigates the turbulent legal landscape” in emerging jurisdictions. She was also the Country Winner of the Euromoney Rising Stars Award Asia Pacific for Thailand in 2021 and the 2019 recipient of the International Trademark Association’s Tomorrow’s Leader Award.

Work highlights

Sher Hann has advised on significant transactions including advising:

• a leading multinational technology conglomerate on its proposed acquisition of telecommunications companies in numerous jurisdictions across the Asia Pacific for the development of subsea cables.*

• a European technology group specialising in digital solutions for financial institutions on its central bank digital currency development and implementation deal with the central bank of a Southeast Asian jurisdiction.*

• a leading multinational software company on the development of its Metaverse gaming platform, including on payments, IP licensing, data privacy, cybersecurity, and age-gating legislation issues.*

• a Southeast Asian AI and robotics industry leader on the technology transfer and patent licensing aspects of its multiple cross-border joint-ventures for the development of its autonomous underwater vehicle and autonomous drone technologies.*

• a global biopharmaceutical company on its collaboration with the government of a Southeast Asian jurisdiction for the production and supply of an emergency drug to combat the Covid-19 pandemic.*

• a leading media and entertainment company on the acquisition of the life story rights of individuals involved in a globally publicised incident to produce a film.*

• a global music entertainment group on its acquisition of rights in the music catalogue of a leading Asian music label.*

• various companies in the food and beverage, consumer products, luxury goods, and education sectors on structuring their franchise and IP licensing programmes in the Asia Pacific region.*

*denotes experience from previous firms

Sher Hann is appointed to the Emerging Issues Committee, the Young Professionals Advisory Group, and the Women’s LeadershIP Initiative of the International Trademark Association. She is also a regular speaker at international conferences and industry seminars.

Sher Hann holds a Bachelor of Law from the University of Reading and a Master of Law in Intellectual Property Law from University College London.

Generative AI and Copyright: How Businesses Can Mitigate Legal Risks 2023 Lexology

Practical Law Digital Business Global Guide (2021) Thomson Reuters

An Overview of Franchising Law in Southeast Asia, Franchise Law Journal volume 41, number 2, Fall 2021 (ISSN: 8756-7962), American Bar Association

International Franchising (Thailand Chapter), 2nd edition (2022) (ISBN: 978-1-57823-313-7), Juris Publishing LLC 

Artificial Intelligence and Legal Research in the 21st Century (2020), International Trademark Association